Fallenfront lands in Newmarket; Our top 10 picks

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Established in 2012, Fallenfront started as an online store, offering top-end streetwear and embodying a street and skate culture into everything they do. The brand built a loyal audience with a highly distinctive style, their collections offer both mens and womens clothing and showcase hand picked established designers as well as emerging New Zealand brands, to bring their customers the best of the best.

The newly opened flagship store on Broadway, showcases an incredible array of brands blending culture and fashion. The brand boasts a careful selection of clothing, footwear and accessories from the likes of The North Face, Brixton, Converse, Dickies, Veja, Ksubi, New Balance, Patagonia, Vans and Epokhe as well as ButterGoods, Pass-port and New Balance.

Fallenfront is a welcoming space with a focus on supporting local, the atmosphere embodying the ethos of the brand and bringing its fashion conscious customers the best from local and international streetwear, as well as a key collection of home decor (great for gifts or for yourself!).

We've rounded up our top pics from the current collections, click through to shop online or head into the new flagship store and browse the full range.

Fallenfront
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