Reading Time: 5 Minutes
I don’t think of the markets as being separate. My work day focuses on whatever needs to be done in any market or category.
No, a brand or business is built on millions of tiny successes.
I love all the pale denim and I’m really into our oversized sunhat.
Probably in my yoga room at home doing a few fore-arm stands and down dogs.
Any interesting people.
Neither. I like Arrowtown.
Lena Dunham always gives me a thrill.
Casual.
It’ll all be OK.
Nothing unusual: Cell phone and rechargers, wallet, sunglasses, lippy.
I find it difficult to walk past the Plastic Box shop without buying more storage units for home!
Decaf latte at 10.30am and after that fresh ginger tea.
It’s changed everything. The best thing about it is that it allows the conversation between brands and fans to be direct, fluid, authentic and continuous. There are no gate-keepers anymore.
It’s great. I’ve never known anything else and I wouldn’t have it any other way. We seldom disagree and if we do we listen to each other’s points of view and nine times out of 10 one of us sees the light. If no one backs down we sleep on it and it usually resolves itself the next day.
The bar’s a lot higher than it used to be.
The same as I’d give someone wanting to be a designer anywhere - have a unique point of view or go home.
The customer has limitless possibilities in front of them and that’s fantastic.
As long as I have my family, my iPhone and my passport I’m pretty happy.
Last winter’s KW shearling coat is something I think I’ll have in my wardrobe for many years to come. I used it almost every day this past winter and it’ll be unbeatable in NY when I’m there for fashion week in February and it’s minus 30 degrees out.
There are a few pairs of ridiculously high heels from expensive stores that haven’t seen the light of day in my closet.
It’s an ongoing project and I’m honoured to be working with the EFI team and helping to make a difference in my small way. We started working with them for a project we did around eyewear packaging about three years ago and since then have continued to work with them on capsule collections of bags. What I like about working with this team is that, in addition to the product being great, the difference made to the communities we work with is completely measured and accounted for in every way and that our projects with them have already made a big difference.
Just counting the weeks until the summer holidays frankly. I’ve a pile of books to read and a hammock to put up in my backyard.
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