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I grew up in a 3rd generation textile family business environment, I’ve dreamt of being a fashion designer since I was young. My whole family is in the industry so it is something we always talk about when we are together. I love to dress myself up and used to style my friends, then I naturally got into and studied fashion design. My grandmother and mum were real business women so I think I learnt from them a lot about being a business woman.
After I finished studying fashion and graphic design, I didn’t have a chance to work in the industry. Then me and my husband started selling jewellery and clothing at the Takapuna Sunday market. It went really well and then I decided to open a store when the opportunity came up.
Our customer is interested in the Korean fashion trends and are usually looking for something outside of the usual mainstream New Zealand brands.
I am focusing on lots of colours and adding statement jewellery for this summer.
I take a look at international and Korean fashion trends but I also think about New Zealand fashion before I pick the range. I then decide what elements and colours I am going to add to my ranges. But it really depends on my personal taste and choice.
I go to Korea for buying twice a year and I try to go to see other countries to inspire me as well.
In Korea, my family are still in the fashion industry so it is exciting to see the trends coming through and being able to view collections in advance.
Newmarket is a premier shopping district in Auckland. From high-end boutique and fashion stores, we are proud to be one of them.
Also, our customers are very open, they are willing to try new things.
Think about why we work hard and what for. I have two kids and my husband runs a business as well so we need work-life balance. It has been hard work finding balance, so now we work hard when we are at the workspace but fully focus on family when we get home. We also respect each other’s work situation and try to support as much as we can.
12 Teed Street | olivianz.com
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