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With their first-ever New Zealand store open in Newmarket, Nude Lucy marks an exciting new chapter for fashion lovers. Renowned for its effortless Australian aesthetic, the brand has gained a loyal following for creating pieces that blend comfort with modern sophistication.
This debut store brings Nude Lucy’s signature fabrics and refined tailored designs to our shores, giving New Zealanders the chance to experience the brand in person for the very first time. If you’re yet to explore the collection or visit their Newmarket boutique, expect elevated basics, chic swimwear and timeless capsule pieces that move effortlessly from day to night.
We’re obsessed with the fresh new arrivals landing just in time for summer. Check out our top 10 pieces that deserve a spot in your wardrobe this season.
Turn heads this festive season in the stunning Dahlia Maxi Dress - the ultimate statement piece for every celebration. Designed in the exclusive Dahlia print, this dress effortlessly combines comfort and elegance, made for dancing the night away and toasting in style.
Slip into effortless sophistication with the Palma Halter Top. Super flattering and cut to finish neatly at the hip, it’s the ideal piece for those evenings that call for easy elegance.
Crafted for effortless style and everyday comfort, the Corinne Leather Sandal is your go-to for elevated summer dressing. Made with a 100% leather upper and a durable rubber sole, they are the perfect throw-on pair that instantly polish any outfit.
It’s not summer without a pop of red, and the Zuri Tencel Maxi Dress sure brings festive style to life. This best-selling silhouette is feminine yet relaxed, making it the perfect choice for Christmas Day celebrations or a long lunch with friends.
Along with their gorgeous ready-to-wear range, we only just discovered that Nude Lucy also offers swimwear, and we’re absolutely stoked about it. The Dahlia Bikini is the perfect summer staple for sun-soaked days lounging around.
The Organic Baggy Jean is a relaxed essential that proves denim can be both cool and comfortable. If you prefer pants over skirts or dresses, these are a great alternative. Insider tip: size down for a more fitted, tailored look or keep them baggy for that laid-back, off-duty vibe.
The Calista Tencel Dress is the definition of understated elegance. Made for classy evenings, this dress is a true showstopper that's effortlessly flattering and one you’ll reach for time and time again.
The Lotta Linen Mini Skirt in red brings a fresh twist to a summer classic. Crafted from 100% linen that’s been washed for a soft, breathable feel and fully lined for comfort, it’s the perfect piece to live in all season long.
If we weren't already obsessed with rich chocolately colourways, then we definitely are now. The Ziki Mini Dress is perfect for easy summer days. Crafted from a lightweight lyocell blend that keeps you feeling cool and comfortable as the weather warms up.
The Anouk Stripe Shirt is a versatile wardrobe staple that can be styled up or down with ease. Wear it casually with denim or elevate it with tailored pants for a more polished finish.
After more than a decade in the fashion industry, Nude Lucy has clearly continued to deliver premium pieces made by women, for women, and we’re beyond excited to have their beautiful new store in Newmarket.
View the full collection and explore their first-ever New Zealand store at Westfield Newmarket, 277 Broadway.
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